Job Information
Sonos Inc. Global Media Analytics Specialist in Santa Barbara, California
At Sonos we want to create the ultimate listening experience for our customers and know that it starts by listening to each other. As part of the Sonos team, you'll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives. This role can be done from home Building the world's leading sound experience starts with the experience we provide for our people. That's why we've been distributed from the start: initially between offices in Boston & Santa Barbara, and now with additional offices around the globe. This role can be done from any of our offices across the United States or remotely from home. It's about impact, not location. The Media Analytics Specialist will be responsible for building and scaling the global reporting and analytics capabilities for our media campaigns. You will work closely with media, analytics, and cross-functional teams to design, implement, and manage reporting systems that provide actionable insights into media performance across multiple channels and regions. Your work will help drive performance improvements, support decision-making, and ensure global consistency in reporting standards and practices. What You'll Do:Reporting & Analytics Development: Build Scalable Reporting Systems: Design and implement standardized, scalable reporting systems that track and measure media campaign performance across multiple regions and channels (digital, TV, radio, print, etc.). Develop Dashboards & Tools: Create interactive dashboards and data visualization tools that empower global media teams to access key performance metrics in real-time and make data-driven decisions. Data Integration & Automation: Work with internal teams and external partners to integrate media data from various sources (e.g., social media platforms, search engines, programmatic ad platforms, traditional media) into a centralized reporting structure. Ensure Data Quality & Consistency: Implement processes and quality checks to ensure data integrity, consistency, and accuracy across reporting systems. Standardize metrics, definitions, and calculations to ensure uniformity across regions and platforms. Global Reporting & KPI Standardization: Define Key Performance Indicators (KPIs): Help define and standardize global KPIs for media performance tracking, ensuring alignment with global marketing objectives and regional nuances. Regional Performance Insights: Collaborate with regional teams to ensure reporting is tailored to both global and local requirements. Collect feedback to continuously improve and refine reporting processes. Automate Reporting Processes: Identify opportunities to automate reporting tasks, reducing manual work and enabling quicker access to actionable insights. Cross-Functional Collaboration: Collaborate with Media Teams: Work closely with media planners, media buyers, and global media leads to ensure that reporting aligns with campaign goals and provides actionable insights. Support Data-Driven Decision Making: Help teams understand and interpret performance data, providing insights and recommendations for optimization based on global and regional performance trends. Liaise with Analytics Teams: Partner with data analysts to integrate media performance data into broader marketing performance reports, ensuring consistency in tracking and reporting across all channels and platforms. Performance Reporting & Insights: Monthly & Quarterly Reports: Compile and deliver regular global and regional media performance reports, highlighting key trends, successes, and areas for improvement. Ad-hoc Analysis & Reporting: Provide ad-hoc reports and in-depth analysis for specific campaigns or regional n