Job Information
Robert Half Social Media Specialist in San Ramon, California
Robert Half, one of FORTUNE’s World’s Most Admired Companies and a Fortune 100 Best Companies to Work For is hiring a Social Media Specialist who will support our employee advocacy program. This individual will aid in critical day-to-day operations, contribute to impactful content ideation and strategy, and identify synergies with brand social to drive channel growth and performance efforts.
The ideal candidate is a dynamic, organized and strategic communicator with experience in social media, who also possesses strong copywriting skills. We’re seeking someone who doesn’t believe in settling, wants to work on a team where their input and ideas are always valid and whose goal is to always level up their work. A proactive team player is a must – someone who effectively collaborates with stakeholders to create impactful social media content, delivers strategic insights, and enthusiastically helps grow our employee advocacy program through improving content, training, and gamification.
Key responsibilities include:
IDEATE: Assist with the creation of employee advocacy posts and broadcasts via our employee advocacy tool, Dynamic Signal, that are segmented to the right audience, and are on tone and on brand.
GET CREATIVE: Work closely with our in-house social media content creator and design partners to help create social-forward, evergreen posts to support key business priorities throughout the year. Work within Canva to iterate simple, easy to grasp assets that complement creative suite, and develop accompanying copy.
LEVEL UP LEVEL UP LEVEL UP: Assist in executing strategies to grow Dynamic Signal usage and engagement. This includes creating and improving trainings for users and publishers, helping to manage and launch gamification campaigns, user focus groups, publisher focus groups, surveys, etc.
PUBLISH: Aide with publisher and user onboarding, responding to customer care support inquiries and/or escalating issues as needed.
COLLAB: Serve as a crucial liaison between the social media team and stakeholder groups to translate stakeholder priorities into winning social media campaigns.
KEEP IT FRESH: Maintain the platform’s back-end logistics and details including expired content, tags, users and publishers.
IDENTIFY INSIGHTS & INSPO: Helps to gather meaningful analytics that will aid the department in understanding actionable insights for future campaigns. Identify popular brand channel content that can be recreated for our uses.
FLEX: Socialize and encourage adoption of our strategies, templates and content with our international marketing and communications partners.
Qualifications:
Bachelor’s Degree in Marketing, Communications, or related field preferred.
3-5 years of experience in Corporate Communications and/or Organic Social Media and/or Employee Advocacy.
Project management exposure and communications skills with high initiative and the ability to work across teams.
Previous experience with Employee Advocacy tools is preferred. Our tool is Dynamic Signal, but experience with Advocacy by Sprout Social, EveryoneSocial, Post Beyond, Sociabble, Hootsuite Amplify, etc. is also a plus.
Copywriting experience in the social media and content strategy space, who is adept at writing a social post in multiple tones, with different CTAs to support the various personas of our users.
Comfortable helping to develop presentations to stakeholders or leadership.
Active on social media, particularly on LinkedIn.
Adept at creating low lift, impactful content using Canva and working with our content creator or design resources to ideate and deliver meaningful, engaging content.
Proficient with MS Office suite, Smartsheet and Basecamp or similar project management tools.
Willingness to develop understanding of industry trends, as well as company priorities, issues, and news to ensure effective contributions to communications planning and execution.
Previous experience contributing to social media account management including creating organic assets and copy and developing content strategy.
Analytical and reporting abilities; can collect meaningful data, make sense of it, and use it to develop strategic insights that guide programs moving forward.
From Fortune . ©2023 Fortune Media IP Limited. All rights reserved. Used under license. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse the products or services of, Robert Half.
The typical annual salary range for this position is shown below and is negotiable depending upon experience and location.
$66,000.00 - $96,000.00
We offer exceptional earning potential and a competitive benefits package, including group health insurance benefits (medical, vision, dental), FSA and HSA healthcare accounts, life and accident insurance, adoption and fertility assistance, paid parental leave of up to 6 weeks, and short/long term disability. Robert Half provides paid time off for vacation, personal needs, and sick time. The amount of Choice Time Off (CTO) our people receive varies based on their years of service and is pro-rated based on the hours worked per week. A new hire earns up to 17 days of CTO per calendar year. Our people also receive up to 11 paid holidays per calendar year. We also offer the opportunity to contribute to our company 401(k) savings and investment plan or deferred compensation plan (if eligible), with an employer match of 100% on the first 3% of your contributions for eligible employees. Learn more at roberthalfbenefits.com/Resources .
Robert Half Inc. is an Equal Opportunity Employer. M/F/Disability/Veteran
As part of Robert Half’s Corporate Services facility employment process, any offer of employment is contingent upon successful completion of a background check.
Robert Half is committed to being an equal employment employer offering opportunities to all job seekers, including individuals with disabilities. If you believe you need a reasonable accommodation in order to search for a job opening or to apply for a position, please contact us by sending an email to HRSolutions@roberthalf.com or call 1.855.744.6947 for assistance.
In your email please include the following:
The specific accommodation requested to complete the employment application.
The location(s) (city, state) to which you would like to apply.
For positions located in San Francisco, CA: Robert Half will consider qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.
For positions located in Los Angeles County, CA: Robert Half will consider for employment qualified applicants with arrest or conviction records in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
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