Description

We are currently seeking a seasoned Digital Marketing Analyst to join our dynamic team on a part time basis. The ideal candidate will have a keen understanding of data analysis, digital marketing trends, and strategic campaign planning. As a Digital Marketing Analyst, your main responsibility will be to analyze data and identify growth opportunities, strategize and implement marketing campaigns, and present your findings to stakeholders.

Responsibilities:

Analyzing Data and Identifying Opportunities:

• Work collaboratively with marketing teams and agencies to understand their needs and strategies.

• Use data from Vertice Levels to identify potential growth areas and decrease customer churn.

• Present insights and advocate the importance of predictive analysis to marketing teams and leaders.

Strategizing and Running Campaigns:

• Use Vertice Levels data to design and conduct targeted campaigns for specific customer groups and products.

• Monitor campaign performance, adjust strategies as needed, and enhance outcomes.

• Leverage your digital marketing expertise with software-driven insights for maximum impact.

• Present your findings and campaign performance results to leadership and clients.

Supporting General Digital Marketing Tasks:

• Assist in the creation of engaging content for digital campaigns.

• Design and optimize email campaigns aligned with the goals of the overall marketing campaign.

• Aid in planning and executing social media strategies to enhance brand visibility and engagement.

• Collaborate on SEO and SEM strategies and manage paid search campaigns.

• Regularly analyze and report on campaign and website metrics, offering insights to enhance marketing efforts.

  Requirements

Requirements:

• Minimum of 5 years of experience in digital marketing.

• Prior marketing agency experience is crucial.

• Experience in a regulated industry such as finance or healthcare is highly preferred.

  Technology Doesn't Change the World, People Do.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .