Job Information
Schawk USA Inc. PDP Copywriter - Contract - 12661 in Pittsburgh, Pennsylvania
PDP Copywriter - Contract - 12661
DESCRIPTION/RESPONSIBILITIES: POSITION SUMMARY This PDP Copywriter will develop compelling, brand-relevant product storytelling that lives across various online retail platforms. With an eye for detail and a passion for content writing, this role crafts thoughtful, search-engine-optimized wording that turns prospective e-commerce shoppers into engaged, brand-loyal customers.
If you've ever bought something from Amazon, Walmart.com, or your favorite brand's website, a PDP Copywriter's work helped guide you along the journey. Our ideal candidate has excellent writing and editing skills with a strong command of grammar and spelling, as well as the dependable ability to proofread one's own work and to self-edit where necessary.
JOB RESPONSIBILITIES * Writes high-quality, SEO-optimized product copy for consumers shopping at various online retail platforms * Conducts keyword research and optimizes product titles, bullet points or key features, product descriptions, and back-end metadata with relevant, highly ranked keywords * Writes creative and descriptive copy for image tiles, below-the-fold enhanced content, retailer brand stores, sponsored ads, and additional digital content * Creates compelling headlines and engaging body copy that capture the target audience's attention while staying true to brand, regulatory, and retailer requirements * Adapts tone of voice and word choice to appropriately tailor the message for variances in platforms and audiences * Juggles multiple projects at once, managing time and meeting deadlines in a fast-paced, detail-oriented environment
QUALIFICATIONS / REQUIREMENTS * Bachelor's Degree in Communications, Journalism or related field * 4+ years of previous Communications, Journalism experience; or equivalent combination of education and experience * Occasional travel either locally, nationally, and/or internationally may be required. * High degree of proficiency in MS Office Suite, Outlook & Internet applications. * Strong analytical, prioritizing, interpersonal, problem-solving, presentation, budgeting, project management (from conception to completion), & planning skills. * Strong verbal and written communication skills (including analysis, interpretation, & reasoning). * Basic understanding and application of mathematical concepts. * Ability to develop and maintain collaborative relationships with peers and colleagues across the organization, as well as, internal and external clients. * Ability to work well autonomously and within a team in a fast-paced and deadline-oriented environment. * Ability to work with and influence peers and management. * Self-motivated with critical attention to detail, deadlines and reporting.
PHYSICAL ASPECTS / WORK ENVIRONMENT * Regularly required to stand; walk; sit; and talk, hear and see. * Regularly/Occasionally lift and/or move up to 10 pounds. * Reasonable accommodations may be made to enable individuals to perform the essential functions.
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