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Techtronic Industries North America, Inc. Associate Channel Manager in Milwaukee, Wisconsin

Job Description:

WE CREATE EMPOWERED LEADERS! At Milwaukee Tool we firmly believe that our People and our Culture are the secrets to our success -- so we give you unlimited access to everything you need to provide technical solutions on our Brand Marketing Team.

Our Brand Marketing Team is responsible for driving demand in the marketplace by creating and deploying omni-channel strategic communication strategies. We do this by working cross functionally to identify interconnected marketing opportunities for channel promotions, new product launches, and other strategic brand marketing initiatives. Our team is involved throughout the entire strategy and concept process, as well as the execution phase of end-user and distributor marketing campaigns. We are working to solve business challenges and drive efficiency through technology by collecting and analyzing data. We use this data when developing omni point-of-purchase merchandising, collateral, and video and digital media – leveraging our marketing database, email, social media, and website assets. Throughout these activities we ensure brand consistency and equity.

Your Role on Our Team

The primary function of this position is to develop and commercialize sales and marketing programs for the battery/charger, portable power, and rotary hammer product portfolios within targeted distribution channels and to support channel-specific business growth opportunities.

You’ll be DISRUPTIVE through these duties and responsibilities:

  • Product Category(s) leader for promotions & new product commercialization

  • Work with Channel Marketing members to identify, develop, commercialize and implement national programs for your product categories (special packaging, promotions, events, marketing materials, flyers, brochures and displays).

  • Support Channel & Product team to develop and execute launch plans and marketing strategies for new product introductions/launches within your product categories

  • Collect/develop and analyze sales reports and market feedback from internal sources, customer feedback, and other sources to identify key issues, trends, opportunities and market share growth/decline for use in marketing and sales planning purposes.

  • Assist and develop Point of Purchase material and displays to increase sales at the customer level.

  • Work with Channel Team and Field Sales to gain knowledge of customer interaction and sales process.

  • Assist in the development of annual business plan for channel/customer. Conduct competitive market analysis to formulate recommendations for channel plan including advertising and promotional strategies.

  • Directly contribute to forecasting and budgeting processes with supply, demand, and finance counterparts to aid operational planning needs for category programs and initiatives.

The TOOLS you’ll bring with you:

  • Requires a bachelor’s degree, preferably in Marketing, or Business.

  • Minimum 2 years experience in a sales, and/or marketing.

  • Highly organized and very strong, proven project management skills.

  • Sound analytical skills and acute attention to details. Strong communication skills, persuasive and able to effectively communicate ideas.

  • Proficiency in PC skills including MS Office and Internet usage is required.

  • Ability to travel 30% of time.

We provide these great perks and benefits:

  • Robust health, dental and vision insurance plans

  • Generous 401 (K) savings plan

  • Education assistance

  • On-site wellness, fitness center, food, and coffee service

  • And many more, check out our benefits site HERE (https://www.milwaukeetool.jobs/Benefits)

Milwaukee Tool is an equal opportunity employer.

Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled

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