JOB REQUIREMENTS: Regional Sales Representative Job Locations US-WI-Madison ID 2024-16004 Job Function Sales Overview As one of the world\'s leading analytical instrumentation companies, Bruker covers a broad spectrum of advanced solutions in all fields of research and development. All our systems and instruments are designed to improve safety of products, accelerate time-to-market and support industries in successfully enhancing quality of life. We\'ve been driving innovation in analytical instrumentation for 50 years now. Today, worldwide more than 8,500 employees are working on this permanent challenge, at over 70 locations on all continents. The Regional Sales Representative will sell Bruker Optics products (MIR, NIR, Raman) and assist in executing local demand generation activities for a territory in the US. Responsibilities Primary Responsibilities: Meet or exceed assigned territory sales target by maintaining & growing sales in current accounts, and identifying/closing business in new accounts. Accurately forecast prospects through the sales cycle. Interpret customer needs and identify Optics solutions. Build & articulate BOPT value proposition. Understand customer decision making process, and key decision makers & influencers. Responsible for the full sales process starting with generating leads, evaluating the applications of interest for clients, evaluating the right system configurations, preparing quotations using Bruker good business practices to finalize the sale with the clients through a purchase order Provide demo\'s during the sales process, reporting the executed feasibility studies when applicable Manage on-site trials when required to close sales Responsible for customer trainings/coordination of trainings at installation or on demand Coordinating shortest possible installation times after delivery together with the other parties involved (client and service team) NOB coordination from PO received to scheduling system installation to secure fastest revenue recognition Seeking new market opportunities and new applications Act as a subject matter expert (SME) when discussing applications at conferences or for promotional events like webinars Represent Bruker Optics at customer events like trade shows, exhibitions, seminars, workshops, & etc. Secondary Responsibilities Maintain & enhance sales skills through technical & sales training. Develop & maintain territory database. Maintain & enhance technical knowledge on Optics products, company literature & information, and competition. Maintain knowledge to discuss commercial contract terms. Qualifications BSc, MSc, or PhD, in chemistry/biochemistry/food science or equivalent degree along with work... For full info follow application link. Bruker is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other protected characteristics. ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/2D002B2527F744B8