Description We are offering a contract to hire employment opportunity for a Digital Marketing Manager in Lynwood, California. This role involves managing technology employees, assessing marketing effectiveness, and making improvements. Spanish language skills would be beneficial.

Responsibilities include:

• Developing and implementing comprehensive digital marketing strategies

• Using CRM, database, and analytics tools to track and improve campaign performance

• Managing Google Ad and Google AdWords campaigns to increase brand awareness

• Leveraging Facebook Insights to understand customer behaviour and tailor marketing efforts

• Utilizing SEO techniques to increase website visibility and traffic

• Designing and executing PPC - Pay Per Click campaigns to increase brand visibility

• Overseeing social media strategy and content to engage and grow our online community

• Conducting regular assessments of marketing effectiveness and implementing improvements

• Overseeing a team of technology employees, fostering a collaborative and productive work environment

• Utilizing Spanish language skills to expand reach and engage with Spanish-speaking customers. Requirements • Proven experience in a Digital Marketing Manager role or similar for a minimum of 3 years

• Proficiency in using CRM and Database systems

• Experience in utilizing Facebook Insights, Google Ad, and Google AdWords

• Proven ability to create effective Advertisements and use Analytics to measure their impact

• Demonstrated experience in increasing Brand Awareness

• Proficiency in Campaign Planning and execution

• Design skills specifically related to digital marketing content

• Thorough understanding of SEO practices

• Fluency in the Spanish Language is beneficial

• Experience in Website Design

• Knowledge of PPC - Pay Per Click strategies

• Proven experience in managing Social Media platforms for a business

• A bachelor's degree in Marketing, Business, or a related field is preferred

• Excellent communication, leadership, and project management skills

• Ability to work in a fast-paced, high-pressure environment

• Strong analytical skills and data-driven thinking

• Up-to-date with the latest trends and best practices in online marketing and measurement. Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .