Job Information
SCHNEIDER NATIONAL CARRIERS INC Social Media Strategist in GREEN BAY, Wisconsin
JOB REQUIREMENTS: Location: Green Bay, WI, USA Shift: 1st Shift Work model: Hybrid Schedule: FULLTIME; Monday - Friday, 8:00 a.m. - 5:00 p.m. Job overview: Schneider is seeking a Social Media Strategist in Green Bay to develop and execute processes that expand Schneider\'s social media networks and online communities to create a positive, engaged and loyal audience. The Social Media Strategist will foster authentic connections with followers, brand advocates and key community members, ensuring alignment with values and strategic goals. Responsibilities: Facilitate meaningful conversations, spotlight community members and create an inclusive environment where participants feel seen, heard and valued. Drive Schneider\'s social media strategy and brand advocacy marketing plan to achieve business goals. Monitor social media trends, tools and applications and appropriately apply that knowledge to modify usage of social media. Experiment with new and alternative ways to leverage platforms and activities for greater reach, visibility and engagement. Draft and execute launch and transition plans to successfully implement new social and brand advocacy strategies. Partner with content creators, marketing teammates and community members to source and amplify user-generated content that highlights community stories and successes. Collaborate with the paid advertising team to execute holistic social strategies. Manage messaging and comments with customers, drivers and other stakeholders in a timely, professional and solution-oriented manner. Act on behalf of the Schneider brand to be the voice to the social media community. Identify and nurture relationships with key community members, brand advocates and influencers to foster long-term loyalty and advocacy. Analyze digital marketing plans and social media strategies to identify areas of opportunity. Provide regular reports and insights to stakeholders on community growth, engagement and key opportunities for connection. Skills and qualifications: Associate degree in marketing or related field. A minimum of 2 years of experience managing social media platforms and online communities for a brand or organization. Demonstrated success in building and expanding social networks and fostering an engaged, loyal audience. Expert in social media platforms, social marketing tools and social listening software. Knowledge of search engine optimization (SEO). Advanced understanding of Google Analytics and Google Tag Manager. Experience working within cross-functional marketing and creative teams. Excellent written and verbal communication skills. Pay and benefits: Medical, dental and vision insurance. Company paid life insurance. 401(k) savings plan with company match. Paid time off and paid holidays. Results-based incentive pay program where... For full info follow application link. Equal Opportunity Employer of Minorities, Females, Protected Veterans, and Individuals with Disabilities ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/3251CB9833BC4AA2 Qualified females, minorities, and special disabled veterans and other veterans are encouraged to apply.