The Chief Commercial Officer (CCO) at Forward Air & Omni Logistics will be a key member of the executive leadership team, responsible for driving the company’s commercial strategy and leading its sales, marketing, and customer experience efforts. This role demands a strategic leader with a deep understanding of the logistics and transportation industry, who can identify growth opportunities, foster strong client relationships, and position the company as a leader in the market.

Specific responsibilities include:

Strategic Leadership:

• Develop and implement the commercial strategy to drive revenue growth and market expansion.

• Align commercial objectives with the company's overall business goals and long-term vision.

• Collaborate with other executives to ensure a cohesive approach to business growth and profitability.

Sales Management:

• Oversee the sales team, setting performance targets and ensuring the execution of sales strategies.

• Identify and pursue new business opportunities, expanding the company’s client base across different regions and industries.

• Build and maintain strong relationships with key clients, ensuring high levels of customer satisfaction.

Marketing & Branding:

• Lead the development and execution of marketing strategies that enhance brand awareness and market presence.

• Ensure the brand’s messaging is consistent and resonates with target audiences across all channels and products.

• Monitor market trends and competitors, adjusting strategies to maintain a competitive edge.

Customer Experience:

• Champion a customer-centric approach, ensuring that all commercial activities are aligned with client needs and expectations.

• Oversee the development and implementation of customer experience initiatives that drive loyalty and retention.

• Implement feedback loops to continuously improve the customer experience based on client insights.

Revenue Optimization:

• Drive the growth of top-line revenue through the development of pricing strategies, product offerings, and service expansions.

• Champion sales generation and pipeline management. Ensure aggressive management of the backend sales process by developing leads, winning business, and re-invigorating the pipeline with new leads.

• Analyze market data and customer insights to optimize revenue streams and maximize profitability.

Team Leadership & Development:

• Mentor, coach, and develop a high-performing commercial team, fostering a culture of accountability and continuous improvement.

• Promote a collaborative and innovative work environment that encourages new ideas and approaches.

• Develop and motivate the commercial leadership team to advance employee engagement and develop high-performing teams.

Experience and Professional Qualifications

The ideal candidate for the Chief Commercial Officer (CCO) position at Forward Air & Omni Logistics will be a dynamic, results-driven leader with extensive experience in the logistics, transportation, or supply chain sectors. They should be a strategic thinker with a proven track record of driving commercial success, leading high-performing teams, and cultivating strong customer relationships on a global scale. The candidate must have a deep understanding of market dynamics and the ability to steer the company through competitive landscapes while achieving significant revenue growth.

Key Attributes:

Strategic Visionary:

• Ability to create and execute a clear and compelling commercial strategy that aligns with the company’s broader business goals.

• Forward-thinking with a strong understanding of industry trends, emerging technologies, and market shifts.

Customer-Centric Leader:

• Passionate about delivering exceptional customer experiences and building long-lasting client relationships.

• Strong understanding of Customer Needs and the ability to translate these into actionable commercial strategies.

Results-Oriented:

• Proven ability to drive revenue growth and expand market share in competitive environments.

• Track record of achieving and exceeding sales and marketing goals through innovative approaches.

Collaborative Communicator:

• Excellent interpersonal skills with the ability to influence and collaborate with internal and external stakeholders.

• Strong leadership skills with the ability to inspire and motivate teams to achieve high performance.

Data-Driven Decision Maker:

• Strong analytical skills with the ability to use data to inform commercial strategies and decisions.

• Experience in using metrics and KPIs to measure success and optimize performance.

Resilient and Adaptable:

• Ability to thrive in a fast-paced, dynamic environment and effectively manage change.

• Strong problem-solving skills with the capacity to navigate complex challenges.

In addition, the candidate for this position should possess the following:

• Minimum of 10-15 years of senior leadership experience in commercial roles, specifically within logistics, transportation, or supply chain industries.

• Deep understanding of industry-specific challenges, trends, and opportunities.

• Demonstrated experience in developing and implementing successful commercial strategies that drive revenue growth.

• Proven ability to lead and scale sales, marketing, and customer service teams, preferably in a global or multi-national context.

• Extensive experience in leading sales and marketing functions with a focus on business development, market expansion, and customer acquisition.

• Ability to leverage marketing strategies to enhance brand visibility and market positioning.

• Experience in building and nurturing strong, long-term relationships with key clients and stakeholders.

• Track record of delivering exceptional customer satisfaction and retention.

• Strong understanding of financial principles with the ability to develop and manage budgets, forecast revenue, and optimize profitability.

• Experience in pricing strategy, revenue optimization, and cost management.

• Proven ability to lead, mentor, and develop high-performing teams.

• Experience in fostering a culture of accountability, innovation, and continuous improvement.

• Bachelor’s degree in Business Administration, Marketing, Logistics or a related field; MBA and/or equivalent preferred.

• Ability to travel frequently.

Relocation Assistance available for this position.

About Us

About the Team