App Store Editor: Productivity and Growth

Culver City,California,United States

Marketing

The App Store is the world's safest and most vibrant app marketplace, serving more than 650 million people each week. Since the App Store launched in 2008, it has helped creators, dreamers, and learners of all ages and backgrounds connect with the tools and information they need to build a brighter future and a better world. It has enabled countless new companies, spawned new industries and created millions of jobs. A significant driver of the global economy, the App Store facilitates over a $1 trillion in developer billings and sales annually, rewarding developers and entrepreneurs for their hard work and creativity. And we believe we’re just getting started! We’re looking for a highly organized and detail-driven apps expert in the Business, Productivity, and Finance space with top-notch writing, communication, and collaboration skills. This role will focus on making app recommendations, creating content across platforms, collaborating with developers, and growing the App Store business. Bring both your professional experience and personal passions to the App Store Editorial team.

Description

The App Store Editor will work within a team of app experts to research, test, curate, and create content for new app releases and major updates. As a team, we engage in healthy debate over what to feature and where. Our recommendations drive programs such as App of the Day, Editors’ Choice, and along with our Games and International colleagues, the App Store Awards. This Editor will work cross-functionally with App Store Business, Marketing, and Production teams as well as external developer partners to track roadmaps, organize upcoming priorities, and identify trends and content opportunities. We aim to ensure users know the most exciting things happening with apps at all times. With a focus on expanding Editorial reach and growing the App Store’s impact for the developer community, a successful candidate will have experience in data analysis and other growth-related skills. We’re looking for a combination of critical thinking and problem solving skills, A/B testing, SEO, subscription retention and acquisition, Excel (especially working with large data sets), and previous experience with content analytics tools. App Store Editors are storytellers. Being able to marry the more subjective aspects of editorial with objective data insights is essential. This role requires presenting well-designed and polished decks to peers and up to executive-level leaders. Crucial to this role is the ability to think globally. The App Store Editor will work with teams around the world on high-pressure projects with extremely tight deadlines. Proven ability to build and maintain relationships without ever meeting in person is key.

Minimum Qualifications

• 7+ years of work experience in editorial, content marketing, or related field

Key Qualifications

Preferred Qualifications

• Passion and curiosity for apps and technology!

• Deep understanding of the Business, Productivity, and Finance app landscape

• Experience creating, managing, and publishing content using a CMS

• Familiarity with data analysis and distilling complex datasets into easy-to-digest formats

• Excellent presentation skills and proficiency in Keynote

• Excellent understanding of UI/UX principles, Apple frameworks, and iOS, iPadOS, and macOS capabilities

• Outstanding organizational skills and ability to thrive in an environment with competing priorities and tight deadlines

• Audience development, ideally in both business and consumer-facing environments

• Previous experience with SEO and A/B testing

• BA/BS preferred, or equivalent work experience

Education & Experience

Additional Requirements

Pay & Benefits

• At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $119,200 and $225,500, and your base pay will depend on your skills, qualifications, experience, and location.Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.Learn more (https://www.apple.com/careers/us/benefits.html) about Apple Benefits.Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

• Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant. (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf)

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Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant (Opens in a new window) .

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