We are ADB SAFEGATE. Our purpose is to lead the world in smart solutions to handle more aircraft and passengers safely, sustainably and efficiently at airports around the globe. POSITION: Job Title: Marketing Specialist, AiPRON and Digital Tower Solutions Location: Columbus, Ohio or Europe Business Line: Providing the most extensive product and service portfolios, where the airfield, apron, tower and terminal are the foundation for fully integrated solutions tosupport airport development and optimize operational procedures The opportunity... We are looking for a keen Marketing Specialist to enhance our Segment Marketing team, focusing on AiPRON Strategy and Tower ATM solutions. This crucial role involves driving the promotion of our automated aircraft docking initiatives and digital tower solutions with a keen emphasis on innovation. The ideal candidate will blend marketing know-how with a strong grasp of technology, dedicating their efforts to positioning our brand as a leader in aviation advancements. You will make an impact by.... Segment-Driven Marketing Initiatives: Lead in mapping out the market landscape and nuances within the Apron and Tower segments. Your aim is to devise and execute marketing strategies that amplify our presence and authority in automated aircraft docking and digital tower innovations. AiPRON Strategy Enhancement: As the champion of our AiPRON strategy, you will not only promote the futuristic realm of automated aircraft docking but also highlight its profound impact on improving aircraft turnaround times. Your marketing campaigns and content will encapsulate the efficiency, innovation, and seamless integration of software solutions that underpin our strategy, providing a comprehensive narrative on how these advancements contribute to optimized ground handling and operational excellence. Digital Tower Solution Advocacy: Propel our digital tower solutions into the spotlight through strategic marketing efforts and informative engagement. Emphasize the transformative perks our technologies offer, stressing the enhanced air traffic management and the leap in operational efficiency they bring, to affirm our stance as pioneers in digital tower solutions. Educational Content Creation: Craft and distribute content that clearly articulates the benefits and advancements brought about by our specialized technologies. Your endeavours will demystify next-generation innovations for a wide audience, thereby reinforcing our status as thought leaders in airside technology evolution. Market Analysis & Feedback Integration: Conduct thorough market research to assess the impact of our marketing initiatives. Utilize feedback to refine our strategies, ensuring our messaging resonates with intended targets and aligns with current industry trajectories. Cross-Functional Collaboration: Ensure a synergistic relationship between marketing narratives and the technical essence of our AiPRON and Tower solutions by closely working with product development and the broader marketing teams. Your contribution is crucial in marrying product features with market expectations through effective collaboration and communication. The talent we want to inspire has.. A strong understanding of marketing principles, particularly within technology-centred or niche market contexts. Demonstrated success in developing and implementing impactful marketing strategies and campaigns. Competence in distilling complex technological concepts into captivating and straightforward narratives. Analytical proficiency, with an ability to spot market trends and insights. This would be a plus but not a must! Direct exposure or familiarity with aviation technologies, especially automated aircraft docking (AiPRON Strategy) and digital tower operations. An interest in or experience with environmental sustainability