Channel Strategy Manager

Charlotte, NC

Type: Contract

Category: Development

Industry: Energy

Reference ID: JN -022025-92801

Date Posted: 02/12/2025

Shortcut: http://careers.eliassen.com/LcdhyY

• Description

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Description:

We are seeking a Channel Strategy Manager to support our Enterprise Omnichannel Notification System (EONS) for SMS/Text, Email, App Push, and Outbound Voice. The ideal candidate will have expertise in database management, message creation, campaign execution, tracking, and compliance , with a focus on digital marketing tools and projects .

Due to client requirement, applicants must be willing and able to work on a w2 basis. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision benefits, 401k with company matching, and life insurance.

Rate: $48 - $58 / hr. w2

Responsibilities:

• Manage marketing technology platforms and automation tools for customer engagement.

• Develop and execute omnichannel marketing campaigns, ensuring TCPA compliance .

• Monitor and analyze SMS/Text marketing , direct marketing, and email campaigns.

• Optimize marketing strategies through A/B testing and analytics tracking .

• Collaborate with cross-functional teams to ensure messaging accuracy and consistency.

• Provide insights and recommendations to enhance customer engagement.

• Develop protocols and procedures for workflow management and marketing governance.

• Stay up to date with emerging digital trends, web marketing, and automation technologies .

• Support strategic enhancements and system integrations with the Business Technology Solutions team .

• Serve in storm response roles and assist with emergency communication protocols.

Experience Requirements:

• 5+ years of experience in digital marketing, marketing technology, or automation.

• Hands-on experience with HTML, agile development, Jira, A/B testing, and social marketing .

• Experience working in B2B or B2C customer experience development .

• Strong Power BI or analytics tool proficiency.

• Experience in cross-channel communications and web analytics .

• Ability to translate technical marketing data into actionable insights.

• Strong project management and consulting skills .

• Experience with SMS/Text marketing, direct marketing, and email automation tools .

• Knowledge of database management, TCPA compliance, and campaign execution .

• Experience with marketing platforms, CRM systems, and automation tools .

Education Requirements:

• Bachelor’s degree in Marketing, Communications, Business, or related field.

Skills, experience, and other compensable factors will be considered when determining pay rate. The pay range provided in this posting reflects a W2 hourly rate; other employment options may be available that may result in pay outside of the provided range.

W2 employees of Eliassen Group who are regularly scheduled to work 30 or more hours per week are eligible for the following benefits: medical (choice of 3 plans), dental, vision, pre-tax accounts, other voluntary benefits including life and disability insurance, 401(k) with match, and sick time if required by law in the worked-in state/locality.

Please be advised- If anyone reaches out to you about an open position connected with Eliassen Group, please confirm that they have an Eliassen.com email address and never provide personal or financial information to anyone who is not clearly associated with Eliassen Group. If you have any indication of fraudulent activity, please contact InfoSec@eliassen.com.

About Eliassen Group:

Eliassen Group is a leading strategic consulting company for human-powered solutions. For over 30 years, Eliassen has helped thousands of companies reach further and achieve more with their technology solutions, financial, risk & compliance, and advisory solutions, and clinical solutions. With offices from coast to coast and throughout Europe, Eliassen provides a local community presence, balanced with international reach. Eliassen Group strives to positively impact the lives of their employees, clients, consultants, and the communities in which they operate.

Eliassen Group is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

Don’t miss out on our referral program! If we hire a candidate that you refer us to then you can be eligible for a $1,000 referral check!