Company Description

Publicis Media harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.

Job Description

Overview:

The Programmatic Associate is responsible for campaign management activities such as campaign set-up, documentation

creation and maintenance, QA, performance reporting and billing reconciliation. The Programmatic Associate is responsible for identifying and implementing optimizations as approved by senior team members and clients. They provide input in the

construction of client decks and status documentation.

This is a junior-level role requiring 1+ years of experience in programmatic or social media. This is a team dedicated to

supporting new ideas, innovation that strongly values personal and professional growth and development and mentorship.

Role Objectives:

• Execute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns) both independently, and in support of Campaign Managers

• Demonstrate diligence, attention to detail and adherence to programmatic best practices throughout the full programmatic campaign life-cycle

• Maintain and organize campaign-specific materials in team’s shared document repository

• Handle daily campaign maintenance, including internal questions regarding tracking and status of various campaigns

• Assist in the development of client-facing campaign performance reports

• Contribute to the assessment of inventory availability and the formulation of proposals for new client opportunities

• Manage the delivery of creative assets, insertion orders, campaign artifacts and all relevant campaign documentation in preparation for campaign launch

• Traffic campaign tags into ad exchange environments

• Run the campaign QA process to ensure accurate campaign implementation, pacing and performance

• Provide monthly auditing reports to Agency partners & actualize bill/pay systems when applicable

• Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing

Qualifications

• Bachelor’s degree or higher in marketing, advertising, business, engineering, statistics, economics, sociology, or equivalent

• 1+ years of experience within programmatic

• Understanding of traditional and interactive media planning elements

• Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting

• Strong analytics, organizational, and communication skills

• Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel

Additional Information

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $35,000.00 - $52,000.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 09/04/2024.