Responsibilities

The Director of Business Development oversees the provision of Sales, Marketing, and Customer Service activities within the Marketing Department. The Director of Business Development is responsible for achieving the desired utilization of the organization’s continuum of care through the effective application of marketing principles and methods.

As a member of the facility management team, the Director of Business Development is actively involved in discussions related to a wide variety of facility issues including, but not limited to, strategic planning, potential growth opportunities, future projects, changing in programing/protocols, recruitment and retention.

The Director of Business Development is responsible for the facility’s strategic marketing plan, enhancing the facility’s brand/image, management of all sales and business development activities and maintaining an active and productive working relationship with internal departments and communicates issues or potential problems proactively, especially with CEO and Director of Admissions/Intake. Hours are based on departmental and facility needs and may include day, evening and weekend hours, as directed by the CEO/Managing Director.

Qualifications

Education: Bachelor’s degree in marketing, business or related field required. Masters of Business Administration or related field highly preferred. Experience may be evaluated on a case-by-case basis in lieu of a degree.

Experience: Prior marketing and/or sales experience within a behavioral healthcare setting preferred. Five years minimum experience in organizational communications, referral development, workshop planning, sales management, and physician relationships preferred.

Licensure: Must have a valid driver’s license.

Knowledge : Prefer knowledge of the Indiana market area behavioral health marketplace, insurance plans, target markets and referral sources, psychiatric and chemical dependency treatment and, age-specific programming. Must possess demonstrated superior leadership abilities and excellent written and oral communication skills; knowledge of and skills in application of marketing principles including product, placement, pricing and promotion as well as management of sales, advertising, social media, online presence and, public relations resources; creativity and flexibility; skills in data collection and analysis, interpretation, application and, evaluation; strategic planning skills; record of adherence to deadlines; customer service skills; teaching or training skills; willingness to travel, including overnight travel as required.