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Fox Television Stations, LLC Digital Video Producer in Bethesda, Maryland

WTTG/WDCA - Digital Video Producer, Creative (Regular Full-Time)

FOX 5 DC is seeking a Digital Video Producer to own the lifecycle of our Creative Services Department's digital video production projects and contribute to the Station's digital audience engagement marketing strategy. The Digital Video Producer will be responsible for planning, producing, editing, and optimizing digital shows, documentaries, and segments for our connected TV (CTV app), website, YouTube, TikTok, and other social media platforms. They will also play a significant role in the Stations digital audience engagement campaign creation for brand, show, and talent image marketing.

Does this sound like you? You love creating content for social and digital audiences, and you know how to digitally market a brand in a way that is evocative, entertaining, and engaging. You are tech-savvy and love social media. Digital is how you keep up with what is happening in the world. You are into TikTok, YouTube, and Reels, and know how they all fit into a local TV stations digital content and marketing strategy. When it comes to data, you are excited to spot trends and use it to improve the digital content and brand experience to grow the audience. You cannot wait for the next big wave of viewers to enjoy your work, and obsess over not just making that big number the norm, but the process to get there.

The

Digital Video Producer

works with the Creative Services Department and the FOX 5 Newsroom to produce a variety of visually-focused content and campaigns, ranging from digital and social content promoting the Stations talent, brand, and products to producing specials and monthly shows for CTV. This position reports primarily to the FOX 5 DC VP, Creative Services and secondarily to the Digital Content Manager. The role requires a creative self-starter with deep understanding of digital and social media content marketing and longform video production with a knack for tracking and analyzing audience data to adjust and execute strategies, keeping audience engagement, brand pillars, and an exceptional user experience top of mind.

Primary responsibilities:

  • Work with creative department, news managers, talent and production teams to plan and execute digital audience engagement and promotional campaigns
  • Pitch, storyboard, shoot, produce, edit, and optimize long form video for CTV app FOX Local specials, shows, documentaries, and segments for YouTube
  • Plan, produce, edit, and post short form or graphic-based social media content for brand and show promotion campaigns for TikTok, YouTube, Instagram, and Facebook Reels
  • Act as a steward and advocate for the overall FOX 5 brand and audience across all platforms
  • Program the FOX LOCAL/CTV stream schedule and interface with the user experience in mind

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``` - Work with Digital Content Manager to analyze data for audience engagement, audience experience, and measure video content and campaign KPI success across platforms

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``` - Contribute to digital news, video producer daily duties as needed and provide linear promotional support occasionally

Skills:

Experience editing short and long form video content and promotions for digital platforms

Demonstrated aptitude for strong and engaging storytelling across a variety of mediums

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