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SAP SAP Ariba Product Marketing Expert in Alpharetta, Georgia

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

Job Description

We are looking for a product marketing professional to join our team focused on driving awareness and growth for the SAP Ariba solution portfolio. As part of the team, your primary focus will be acting as a subject matter expert and evangelist for the strategic sourcing solution portfolio. You will work cross-functionally with marketing, sales, and product teams to champion the execution of go-to-market strategies and deliver business results that accelerate sales pipeline and revenues.

What youll do

  • Act as a subject matter expert for the product area, including a deep understanding of product area total addressable market (TAM), competitor landscape, technology innovations, customer sentiment, partner ecosystem, start-up environment, etc.

  • Understand market and competitive developments to inform product positioning, market segmentation, product service/support strategy, pricing, and packaging

  • Define the go-to-market strategies and launch plans that detail how products will be brought to market

  • Develop compelling positioning and messaging that differentiates the solution portfolio in market

  • Create and manage a core set of compelling customer-facing assets, including brochures, PPTs, videos, white papers, etc. to be integrated into marketing programs, including events, digital campaigns, etc. Identify asset gaps, and champion creation of new assets as required

  • Support enablement efforts focused on messaging, value prop, competitive positioning, objection handling, etc. to sales teams including partners to support awareness, lead gen and solution adoption efforts.

  • Work with pre-sales to ensure all demos and demo scripts reflect the latest positioning of our solutions

  • Update analysts and influencers to create favorable mindshare and establish thought leadership

What youll bring

  • Bachelors Degree in Marketing, Business, Communications or related field

  • 10 years of experience in solution/product marketing preferably within an enterprise SaaS organization

  • Experience working on supply chain or procurement solutions a plus

  • You are a storyteller with a passion for technology, marketing, innovation and SaaS solutions

  • You can distill complex and highly technical ideas into meaningful assets, adapted by audience and industry

  • You thrive in fast-paced environments, are flexible and able to adapt to changing scenarios, someone who rolls up their sleeves and gets the job done

  • You have experience working with teams spread across a geographically dispersed, multi-disciplined organization

#joinMSO

Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion

SAPs culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone regardless of background feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.

SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.

Compensation Range Transparency : SAPbelieves the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAPs commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is 159,900 - 367,000 USD.The actual amount to be offered to the successful candidatewill be within that range, dependent upon the key aspects of each case which may include education, skills,experience, scope ofthe role, location, etc. as determinedthrough theselection process. Any SAP variable incentive includes a targeted dollar amount and any actual payout amount is dependent on company and personal performance. Please reference this link for a summary of SAP benefits and eligibility requirements: SAP North America Benefits (https://www.sapnorthamericabenefits.com/en/public/welcome) .

Requisition ID: 404466| Work Area:Marketing| Expected Travel: 0 - 10%| Career Status: Professional| Employment Type: Regular Full Time| Additional Locations:#LI-Hybrid

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